Research industry-related topics (combining online sources, interviews and studies) Write clear marketing copy to promote our products/servicesPrepare well-structured drafts using Content Management SystemsProofread and edit blog posts before publicationSubmit work to editors for input and approvalCoordinate with marketing and design teams to illustrate articlesConduct simple keyword research and use SEO guidelines to increase web trafficPromote content on social mediaIdentify customers’ needs and gaps in our content and recommend new topicsEnsure all-around consistency (style, fonts, images and tone)Update website content as needed